Sales qualified leads can help grow your business and increase the bottom line. Most business owners believe this tactic requires more manpower and time.

B2B lead generation is an effective method that allows businesses to identify relevant prospects for the business and nurture them towards conversion.

Let’s have a look at the list of top 10 lead generation automation software that you must consider in 2023.

lead generation automation software

Hubspot is a leading lead generation automation software that helps SMBs, SaaS-based companies and enterprises.

1. HubSpot

WotNot is a lead generation automation software that helps businesses interact with their current and future prospects effectively.

2. WotNot

Overloop, formerly known as Prospect.io, is a cloud-based sales automation and lead generation tool. It’s among the best lead generation software

3. Overloop

Create a winning landing page to get maximum visitor information and improve the targeting for your business with Leadpages.

4. Leadpages

This is a leading lead generation automation tool that allows you to create web and landing pages with minimal efforts.

5. Unbounce

This drag and drop landing page and web form builder is one of the leading marketing automation software that can improve conversions.

6. WPForms

Capture every visitor entering the website and convert them into sales qualified leads with this automated lead generation software.

7. OptinMonster

Lead generation automation software can help increase productivity and create sustainable quality leads for your business.